<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Lacy Starling]]></title><description><![CDATA[I'm a business owner, but I'm also a storyteller, a teacher, and a consultant. ]]></description><link>https://www.lacystarling.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Thu, 18 Jun 2026 18:06:22 GMT</lastBuildDate><atom:link href="https://www.lacystarling.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[#216: The Only Way Out is Through]]></title><description><![CDATA[Sometimes, shit doesn't break your way, and you have to slog through it for a while. ]]></description><link>https://www.lacystarling.com/post/216-the-only-way-out-is-through</link><guid isPermaLink="false">60bcbff9867e750016fb7c8d</guid><category><![CDATA[Self Improvement]]></category><category><![CDATA[Strategy]]></category><pubDate>Fri, 11 Jun 2021 14:05:20 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_f89324fec7d44a06b7bbc22d715c1b9d~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#215: When the Well Runs Dry]]></title><description><![CDATA[After 30 days off, I'm trying to get back in the swing of writing regularly again....and it's been a challenge.]]></description><link>https://www.lacystarling.com/post/215-when-the-well-runs-dry</link><guid isPermaLink="false">60bcbddf9df235001584e54e</guid><category><![CDATA[Writing]]></category><category><![CDATA[Strategy]]></category><pubDate>Thu, 10 Jun 2021 14:02:09 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_684c5a716e497a394c3934~mv2_d_4948_3299_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#214: What if We Make it Half-Off? ]]></title><description><![CDATA[I love to watch salespeople at work, whether they are good or bad at it.]]></description><link>https://www.lacystarling.com/post/214-what-if-we-make-it-half-off</link><guid isPermaLink="false">60bcb585d9c61300153c3720</guid><category><![CDATA[Sales]]></category><pubDate>Wed, 09 Jun 2021 11:06:05 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_3663de3918754f35a965b2f44ff1b2fa~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#213: True Time Off]]></title><description><![CDATA[Taking true time off requires discipline. ]]></description><link>https://www.lacystarling.com/post/213-true-time-off</link><guid isPermaLink="false">60bcb1a277de050032dbf7ea</guid><category><![CDATA[Self Improvement]]></category><category><![CDATA[Entrepreneurship]]></category><pubDate>Tue, 08 Jun 2021 10:59:05 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_e38ecd022d854fb19861562ee4297dbe~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#212: 30 Days Later]]></title><description><![CDATA[It's been 30 days since I wrote a blog. I'm more than a little rusty. ]]></description><link>https://www.lacystarling.com/post/212-30-days-later</link><guid isPermaLink="false">60bcafb32868780015137ab8</guid><category><![CDATA[Writing]]></category><pubDate>Mon, 07 Jun 2021 11:01:08 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_943dc31d68a64aec9c8c1f4371884f11~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#211: Sales Support]]></title><description><![CDATA[The best managers exist for support and guidance, with the occasional administrative task or HR process they have to do.]]></description><link>https://www.lacystarling.com/post/211-sales-support</link><guid isPermaLink="false">609129e5c7499400159e3f7d</guid><category><![CDATA[Sales]]></category><category><![CDATA[Strategy]]></category><pubDate>Wed, 05 May 2021 10:58:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_f4f66aa7d46447e7bf4ccb57ebfe2887~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#210: First Date Behavior]]></title><description><![CDATA[Sales is first-date behavior. ]]></description><link>https://www.lacystarling.com/post/210-first-date-behavior</link><guid isPermaLink="false">6087fbf98ef5ed0032b8b513</guid><category><![CDATA[Sales]]></category><pubDate>Tue, 04 May 2021 10:55:13 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_6d73575f76686168595263~mv2_d_3840_5760_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#209: 90% of Sales is Just Showing Up]]></title><description><![CDATA[Failing to pay attention to detail has sunk far more sales than bad product or service. ]]></description><link>https://www.lacystarling.com/post/209-90-of-sales-is-just-showing-up</link><guid isPermaLink="false">6087fa0f8ef8820015560b76</guid><category><![CDATA[Sales]]></category><pubDate>Mon, 03 May 2021 10:57:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_7242504f665671524f7a59~mv2_d_3368_2246_s_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#208: Discovery Questions]]></title><description><![CDATA[In order to set your delivery teams up for success, make sure your salespeople are experts at the art of discovery.]]></description><link>https://www.lacystarling.com/post/208-discovery-questions</link><guid isPermaLink="false">6087f7288ef5ed0032b8b2b1</guid><category><![CDATA[Sales]]></category><pubDate>Fri, 30 Apr 2021 11:00:04 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_010781100f7e47de9b3bbb6ef44ac6ff~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#207: What's in it for THEM?]]></title><description><![CDATA[No one wants to be vomited on. ]]></description><link>https://www.lacystarling.com/post/207-what-s-in-it-for-them</link><guid isPermaLink="false">6087f4a67642d400158fec05</guid><category><![CDATA[Sales]]></category><pubDate>Thu, 29 Apr 2021 11:05:06 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_0a0844a2b33244f381c7b793dfd2b723~mv2.jpeg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#206: Scripted Conversations]]></title><description><![CDATA[A well-crafted script, however, is the key to training new folks faster.]]></description><link>https://www.lacystarling.com/post/206-scripted-conversations</link><guid isPermaLink="false">6087f1398ef88200155601e7</guid><category><![CDATA[Sales]]></category><pubDate>Wed, 28 Apr 2021 10:57:02 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_044af4496787442abbecc25638496e29~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#205: Proactive is the Best Kind of Active]]></title><description><![CDATA[In order to gain customers, you have to be proactive in promoting your work and finding people who need what you have to offer. ]]></description><link>https://www.lacystarling.com/post/205-proactive-is-the-best-kind-of-active</link><guid isPermaLink="false">607ec05307cf5c001502531f</guid><category><![CDATA[Strategy]]></category><category><![CDATA[Sales]]></category><pubDate>Tue, 27 Apr 2021 10:57:05 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_724379694b345f61615777~mv2_d_6016_4016_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#204: I Picked the Wrong Audience! ]]></title><description><![CDATA[You have proof of concept with that particular group of buyers. ]]></description><link>https://www.lacystarling.com/post/204-i-picked-the-wrong-audience</link><guid isPermaLink="false">607ebdc2aa1fb7001516150d</guid><category><![CDATA[Strategy]]></category><category><![CDATA[Sales]]></category><pubDate>Mon, 26 Apr 2021 11:07:13 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_655f52706a4e794d67454d~mv2_d_4032_3024_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#203: The Giant Flyswatter]]></title><description><![CDATA[I'm never going to tell you to turn down good business. ]]></description><link>https://www.lacystarling.com/post/203-the-giant-flyswatter</link><guid isPermaLink="false">607ebadabceb7b0015880cb9</guid><pubDate>Fri, 23 Apr 2021 12:38:32 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_427da067360e473082df957c51d612b8~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#202: Defining Your Audience]]></title><description><![CDATA[How do you know who your audience is? ]]></description><link>https://www.lacystarling.com/post/202-defining-your-audience</link><guid isPermaLink="false">607eb88c16b12700158e3b73</guid><category><![CDATA[Strategy]]></category><category><![CDATA[Sales]]></category><pubDate>Thu, 22 Apr 2021 10:57:02 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_d34ca0792b4f4a17b2ebd5090eab9fad~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#201: Audience Matters]]></title><description><![CDATA[It does me no good to write extensively about sales and strategy if the only people reading my blog are sheep herders in north Montana.]]></description><link>https://www.lacystarling.com/post/201-audience-matters</link><guid isPermaLink="false">607586d3b35954001643d9ee</guid><category><![CDATA[Writing]]></category><category><![CDATA[Strategy]]></category><pubDate>Wed, 21 Apr 2021 11:08:07 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_bb5020bb89d44ee0b4f214955ba9f476~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#200: Making Progress]]></title><description><![CDATA[I'm not great at math, but I think that means we are 20 percent of the way there...which feels pretty awesome.]]></description><link>https://www.lacystarling.com/post/200-making-progress</link><guid isPermaLink="false">607584c1e6d15a005785db4c</guid><pubDate>Tue, 20 Apr 2021 10:55:04 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_4b2d5a73433759644a3659~mv2_d_4160_3120_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#199: Are You a Thought Leader?]]></title><description><![CDATA[Do people in your orbit—in your company, in the community, out on social media—view you as an expert in your field? ]]></description><link>https://www.lacystarling.com/post/199-are-you-a-thought-leader</link><guid isPermaLink="false">6075801eb4dabf0015e42d82</guid><category><![CDATA[Writing]]></category><category><![CDATA[Strategy]]></category><pubDate>Mon, 19 Apr 2021 11:01:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_99c038bdd6db48568998f81d1318e0c8~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#198: Becoming Immune to Your Awesomeness]]></title><description><![CDATA["Is your product/service amazing?"]]></description><link>https://www.lacystarling.com/post/198-becoming-immune-to-your-awesomeness</link><guid isPermaLink="false">60757d744d958d0057872e14</guid><category><![CDATA[Sales]]></category><pubDate>Fri, 16 Apr 2021 10:56:03 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/11062b_c3bc8a21cef440cea1fad997ecc023b6~mv2_d_5118_3049_s_4_2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item><item><title><![CDATA[#197: The Sales Gene]]></title><description><![CDATA[As if people exit the womb, finger-guns at the ready.]]></description><link>https://www.lacystarling.com/post/197-the-sales-gene</link><guid isPermaLink="false">60757aa80aa43c0057754e77</guid><pubDate>Thu, 15 Apr 2021 10:59:01 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/nsplsh_656f5f3444715055535141~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>Lacy Starling</dc:creator></item></channel></rss>