#140: It's Always the Pipeline
Starting 2021, I had a few REALLY SLOW days. No meetings, no phone calls, no networking, no client sessions...it was like tumbleweeds were rolling down main street on my calendar.
I started freaking out. Would I ever have meetings again? Would my networking just dry up forever, leaving me with no potential for new connections and business? Were all of my clients ghosting me?
After a few minutes of panic, and perhaps more than a few leftover Halloween candy bars, I realized that the problem was what it always is - my pipeline was just empty. I'd taken a couple of weeks off at the end of the year, and hadn't been working to get folks on the calendar, therefore, I didn't have folks on the calendar. As soon as I started reaching out again, my calendar started filling up.
It wasn't a crisis, but it was a good reminder—an empty pipeline causes more stress in sales than anything else.